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  • FATHER'S DAY LIVE — Shop Ember & Ash + Use Code EMBER for up to 30% Off

  • FATHER'S DAY LIVE — Shop Ember & Ash + Use Code EMBER for up to 30% Off

  • FATHER'S DAY LIVE — Shop Ember & Ash + Use Code EMBER for up to 30% Off

Give Dad The BEAST COLLECTION'S Darkest Scent

The new Eddie Hall × Beard Struggle collection.

The new Eddie Hall collection.

Shop the complete Ember & Ash Ritual Kit and the first-ever Beast spray cologne.

Up to30% offoff with code EMBER

Add premium gift wrapping for just $4.99 and make it extra special.

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Rated 4.7 out of 5 stars - 
based on over 50,000 reviews

Beast: Ember & Ash Bundle

  • Eddie Hall x The Beard Struggle
  • Built to cleanse, condition, hydrate, and control your beard from morning to night. Layered with dark notes of rum, smoke, leather, and ash.
    • - Deeply hydrates & softens
    • - Helps tame and control unruly beards
    • - Layered scent system for all day presence
Up to30% offoff with code EMBER
Sale price: $99.75. Was: $133.00. Save $33.25
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Order before 05 hrs : 16 mins and we'll ship it today!

🎁 Add premium gift wrapping for $4.99 at checkout 🎁

Introducing The First-Ever TBS Elixir Cologne Spray.

EMBER & ASH ELIXIR

  • - 100ml Extrait de Parfum
  • - 40% Oil Concentration

Dark. Smoky. Built for presence.

Warning: This Is Not A Subtle Fragrance.

$119.99$81.99
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Use Code EMBER for launch offer discount

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50,000+ Reviews

Built For Men Who Expect More.
What Our Warriors Say.

Been using the beard struggle since November 2024 after trying the 9 oil sample kit. And the scent of the products blow me away. The oils are to a very high quality and found my beard not only smelt great it was alot softer... since buying from the beard struggle iv taken alot more pride in my beard care and do it every day where before it was abit hit and miss if I bovered at all. I can't recommend this company enough

Mark Juson

Mark Juson's beard transformation

I've been growing and maintaining my beard for years, and like a lot of guys, I went through the usual trial-and-error phase with different brands—oils that felt greasy, balms that didn't hold, and scents that were either too overpowering or barely noticeable. Then I found The Beard Struggle, and honestly, it changed the game for me.

Andrew Alexander

Andrew Alexander's beard transformation

Absolutely love this! amazing power 3 different power settings for different needs. Quick and easy and no cord slapping you while you use it. The beard oil is the best quality I've used to date keeps my skin moisturized and looking good all day. The balm is just the right amount of hold to give you that great all day look.

Corey Chase

Corey Chase's beard transformation

Lovely product that retains its scent throughout the day. Doesn't feel greasy like other brands and helps my very long beard retain its shape. Would thoroughly recommend

William Ross

William Ross's beard transformation

First let me say this was the best purchase ive made for my beard. Im cautious when it comes to buying something online due to the possibility it stinks, so it took alot for me to purchase this but im glad i did. This smells amazing, the beard wash lathers up nicly and you can feel the cleanliness immediately no need for a second wash, the condition is quality and leves your beard soft after the shower. The beard oil is not to thick and coats with less product then im use to useing, the beard balm again isnt to thick and coats with less then im use to also. I 100% recomend this to anyone whos on the fence about purchasing it.

Christopher Ramirez

Christopher Ramirez's beard transformation

My husband loves it

Alexandru Claudia Andreea

Alexandru Claudia Andreea's beard transformation

Father's Day Gift Guide.

Find the right gift.

Kits & Bundles

Complete grooming systems built for consistency.

The Inferno Kit

The Inferno Kit

Embrace the heat. Style like a legend.

$323.92$187.87$ 136 OFF
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Ultimate Trimmer Bundle

Ultimate Trimmer Bundle

Precision meets presence.

$200.00$139.97$ 60 OFF
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The Ultimate Beard Kit - Master the Art of Viking Grooming

The Ultimate Beard Kit - Master the Art of Viking Grooming

Master your beard with elite Viking precision.

$162.41$119.97$ 42 OFF
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Ultimate Carbon X Beard Kit

Ultimate Carbon X Beard Kit

One kit. Total transformation.

$260.73$119.97$ 140 OFF
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The Complete Beard Kit

The Complete Beard Kit

Complete care. Total confidence.

$133.22$99.97$ 33 OFF
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The Beard Essential Kit

The Beard Essential Kit

Everything your beard needs. Nothing it doesn’t.

$83.22$69.97$ 13 OFF
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Radiance Beard Wash & Conditioner Bundle

Radiance Beard Wash & Conditioner Bundle

Made to hydrate, strengthen, and enhance softness.

$40.00$34.97$ 5 OFF
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Tonic + Elixir Beard Oil Bundle

Tonic + Elixir Beard Oil Bundle

24/7 Hydration

$40.00$34.97$ 5 OFF
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War Utilities

The gear he needs to command and conquer.

Carbon X Pro | Beard Straightener

Carbon X Pro | Beard Straightener

Instant Beard Control

$200.00$119.99$ 80 OFF
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Varangian Trimmer

Varangian Trimmer

ONE TOOL. TOTAL CONTROL.

$131.29$97.00$ 34 OFF
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CARBON X | HEATED BEARD STRAIGHTENER BRUSH

CARBON X | HEATED BEARD STRAIGHTENER BRUSH

Smooth, Style, and Straighten

$175.73$97.00$ 78 OFF
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Odins Pouch 2.0

Odins Pouch 2.0

$35.00$26.00$ 9 OFF
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Viking Shield Beard & Hair Heat Protectant Spray

Viking Shield Beard & Hair Heat Protectant Spray

Guards against heat damage

$22.00
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Viking Roller Beard Brush

Viking Roller Beard Brush

$20.00$19.97$ 0 OFF
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Viking Savage Beard Brush

Viking Savage Beard Brush

Nylon bristles for smooth detangling.

$19.99$13.97$ 6 OFF
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Beard Care Essentials

The everyday foundation behind every great beard.

Voxtr Patchy Beard Support Serum

Voxtr Patchy Beard Support Serum

Style. Fill. Improve the Look.

$42.00$29.97$ 12 OFF
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VIKING SEA MINERAL BEARD MASK

VIKING SEA MINERAL BEARD MASK

Deeply rejuvenates with Dead Sea mud, vitamin E, provitamin B5, biotin, and nourishing oils.

$30.00$27.00$ 3 OFF
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Warrior’s Beard Balm: The Finest of All Natural Beard Balms

Warrior’s Beard Balm: The Finest of All Natural Beard Balms

Natural Hold. Clean Finish.

$23.00
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Beard Cream: Defeat Dryness and Itch

Beard Cream: Defeat Dryness and Itch

Non-Greasy Conditioning

$23.00
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Night Liquid Elixir Oil

Night Liquid Elixir Oil

Designed for battling evening dryness.

$20.00
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Radiance Beard Conditioner

Radiance Beard Conditioner

Smooth Like Silk. Strong Like Steel.

$20.00
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Radiance Beard Wash

Radiance Beard Wash

Cleanse Deep

$20.00
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Day Liquid Beard Tonic

Day Liquid Beard Tonic

Day Formula. Soothe the Skin.

$20.00
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Marauder's Defense - Natural Deodorant For Men

Marauder's Defense - Natural Deodorant For Men

Botanical Defence

$16.97
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Ready to gift.

Add premium gift wrapping to your order for just $4.99. Your package arrives in branded packaging and is delivered discreetly, no spoilers.

Order before June 11 for guaranteed Father's Day delivery.

Shop the collection
Ready to gift.Ready to gift.

Free gifts when you spend +

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FAQ

Burning questions?

Everything you need to know about the Ember & Ash Bundle — what's inside, how it works, and what makes it different.

  • Ember & Ash is a dark, smoky, and masculine scent built around notes of dark rum, burnt sugar, roasted coffee, smoked woods, leather, and ash. It opens warm and intense, then settles into a smooth smoky dry down designed to leave a lasting impression.
  • Very strong. Ember & Ash Elixir is formulated at a 40% oil concentration for powerful projection and long-lasting performance. A few sprays go a long way. The bottle is 100ml.
  • The Elixir Spray is designed for bigger projection and room presence, while Roll-On Colognes are more personal and close-range. The spray creates a stronger scent trail and fuller coverage. The roll-on cologne is 15ml and the Elixir Spray Cologne is 100ml.
  • Performance varies by skin type and environment, but most customers can expect all-day wear with noticeable projection for several hours.
  • The Bundle includes:
    • Beard Wash
    • Beard Conditioner
    • Day Beard Oil
    • Night Beard Oil
    • Beard Balm
    This complete ritual is designed to cleanse, hydrate, condition, and control your beard from morning to night.
  • Yes. Ember & Ash was designed as a layered scent system. Pairing the Spray Cologne with the Oils creates a deeper and longer-lasting scent experience.
  • No. Ember & Ash is positioned as a core part of the Eddie Hall collection. This will replace Ragnarok Rising.
  • Yes. During our Father's Day campaign, gift wrapping is available as an add-on service. Orders arrive in branded packaging with discreet delivery presentation.
  • Father's Day shipping cutoffs:
    • Canada domestic: Sunday, June 14, 2026
    • USA: Thursday, June 11, 2026
    • UK: Tuesday, June 16, 2026
    • Germany domestic: Tuesday, June 16, 2026
    • EU: Friday, June 12, 2026
    • Aus/NZ: Wednesday, June 10, 2026
  • Yes. Every Beard Struggle product is 100% vegan and cruelty-free.
  • Orders typically ship within 24–48 hours. Most customers receive their order within 5–10 business days, depending on location. Tracking details are sent via email once your package ships.
  • You're covered by our 90-day money-back guarantee. If you're not completely satisfied, contact our support team and we'll make it right. No stress. No risk.
  • Our team is here for you.
    📩 support@thebeardstruggle.com
    💬 Live chat available on our website during business hours.